Marzà: “Amb this proposal of the Patronat guarantees that Les Arts follows an institution managed by the Valencian society”

The Minister of Education, Research, Culture and Sports has announced that on May 21 the composition of the new Patronat de les Arts will be approved. In this way, the new team that will integrate the organizational chart of the Valencian opera coliseum for the duration of the opening of the Arts to the Valencian society as the guiding principle of the new project and to convert it “into a cultural reference for the different arts and for the society as a whole is very effective. Valencian, authentic owner of the coliseum”, highlighted the person in charge of Culture of the Generalitat.

Councilor Vicent Marzà has been accompanied by the new president of the Patronat de les Arts, the director of the Fundació Per Amor a l'Art, Susana Lloret, and by whom he will be proposed the president of the Comissió de Patronage de l'espai operístic, Mestre Plácido Domingo.

In this sense, from the Culture of the Generalitat, it has been considered that the first measure to achieve this objective is the approval of a new organic structure of the institution. "The new Board will have for the first time 6 members, who are people committed to citizenship, who come from the business and finance world, from cooperativism and economic innovation. They are citizens from the regions of Alicante, Castelló and Valencia who have a common characteristic: the interest in promoting culture and especially fer de les Arts un cultural referent and a space of world operatic excellence”, Marzà has highlighted, and has stated: “With the introduction of a prestigious presidency with which we propose and our patrons in the Foundation, who also come from the society, we achieved a structure made up of people who are references for their commitment in social, cultural and business life Valencian.”

As part of the purpose of the Presidency of the Patronat de les Arts, Susana Lloret has a close connection to the world of culture and has become one of the Valencian references for artistic promotion with the Fundació Per Amor a l'Art, which unites art, research and social work. Fruit of this cultural institution is located at the Bombas Gens art center, which in itself has become one of the essential exhibition spaces in the city of Valencia.

According to Susana Lloret, "In short, it is for me an honor and I greatly appreciate this proposal to preside over the Arts. I accepted it because it meant a step forward in a trajectory that I am going to undertake for anyone, when I am going to found with my husband the Fundació Per Amor a l'Art. At that moment I am going to assume the commitment to create a foundation that would donate response to the impulse to share and raise awareness about the times we have already had”, and he said: “To make a new commitment to share and raise awareness for the raw material: why act so that things are better. l'accepte with this illusion and energy. I am also sure that we are creating a team of people from the civil society with the ultimate meaning of the commitment, or even greater purposes and everything, with which we can make it possible that we can do better.”

The managing body of the Arts will be made up of 17 members, 6 of which are representatives of the Valencian society, including the Presidency. It is per això that on May 21 it will be proposed that, together with Susana Lloret, the former manager of the Príncipe Felipe Research Center, Isabel Muñoz, form part of the Patronat de les Arts; the former Minister of Culture and patron of the Royal Theater of Madrid, Carmen Alborch; the co-president of the Valencian Institute of Infertility (IVI), José Remohí; and the head of the Dulcesol company, Rafael Juan; the president of the Association of Friends of Opera and Arts of the Valencian Community, Pablo Font de Mora.

According to Minister Marzà: “Amb this proposal of the Patronat guarantees that the Arts follow an institution managed by the Valencian society.”

For her band, Susana Lloret has remarked: “I believe that sensitivity is everyone's heritage, absolutely, and that from this new project by the Palau de les Arts, open, participatory, innovative and also respectful of the operatic tradition, we will be able to awaken this sensitivity in many people who share other types of projects. They must remain out, and at the moment preserve, and in order to increase, the interest for the people who appreciate the Palau de les Arts The objective is that everyone feel proud of the Palau de les Arts, which it offers so many possibilities.

Consell de Mecenatge

The manager's organizational chart will have an essential committee in this paradigm shift, the Consell de Mecenatge.

It is proposed that the Consell de Patronage be presided by Master Plácido Domingo and the organization will serve to establish relations of patronage of the Arts through persons and entities of recognition of prestige that show their stable commitment to the Palau.

According to the master, "I believed that there is a future very present in Les Arts. I really appreciate that they have shared both my and being able to encourage from the point of view of the patron to the end of this project, for the esteem that it has a place in this space and in this land. The culture in opera is very present in this land and very agrair moltíssim to the councilor tot açò.”

Minister Marzà explained: "The fact that Master Plácido Domingo has become more involved in the Arts project is for the sake of our foundation. We are sure that it will be a solid guarantee for placing the Arts on the operatic map that pertains to it, for attracting external financing to the Arts and operatic excellence." international mitjançant the seua presidency in the Consell de Mecenatge. No better than him for a fer-ho realitat.

The new model of the Arts, through the Patronage Council, will have a strategic sponsorship plan, which will include a market study and a temporal planning to identify our sponsors and public institutions involved in the project. The Arts will also enhance the traveler of the countries for international events, in such a way that it will increase Valencia's capacity for international attraction, in addition to facilitating film and advertising filming and cultural tourism promotion.

Artistic Directorate of the Arts

As will soon be announced, the Artistic Direction will be excluded from public competitions according to the Code of Practical Bones in Valencian Culture. The Evaluation Committee will be made up of musical experts, representatives of the social sphere and institutional representatives, who will evaluate the artistic project, the experience in international stage management and the knowledge of the sector on the part of the candidates and candidates.

The Patronat de les Arts will approve on May 21 the rules of the contest and the selection process will begin when these are published in the 'Official Gazette of the Generalitat Valenciana' during the days following the celebration of the Patronat. The various candidates will have one month to submit their applications starting on the day following publication in the DOGV.

Remember that the Artistic Direction career will have a duration of four years.